EKA
A premium beauty center deserved a premium identity. We stripped away the ornamental and built a visual system rooted in elegance.
The Challenge
The original brand had a dated circular emblem that didn't reflect the premium, modern aesthetic of EKA's luxury beauty treatments. The visual identity needed to evolve — to communicate sophistication, elegance, and the transformative power of their services.
We set out to create a cohesive design system that would elevate every touchpoint: from the logo and color palette to business cards, treatment photography, and social media presence. The new identity needed to feel both timeless and contemporary.
Before
Original Logo
After
New Logo
Brand System
The new visual language is built on clean typography and a carefully curated color palette. Every element works harmoniously to create a premium, cohesive brand identity.
Logo Variants
Color Palette
Deliverables
From editorial layouts to packaging and digital presence, the new brand system extends across all customer touchpoints.